US Supermarket Olive Oils – Many failed the extra virgin olive oil test, but why?
admin | July 18, 2010This report was what many in the extra virgin olive industry were waiting for. Big name supermarket olive oil brands labelled as extra virgin olive oil, randomly selected from Californian supermarket shelves, analysed by an accredited laboratory outside the US, tasted by internationally recognized taste panels, and the results reported by scientists with decades of standing in the edible fat and food industries.
You can get the report here,
http://olivecenter.ucdavis.edu/news-events/news/files/olive oil final 071410 .pdf
I’ve taken the liberty of graphically representing the data given in the report based on ‘origin’. I’ve used quotations around the word origin because when it comes to EU oils, what is on the label really doesn’t tell you very much about where the oil came from. Terms like ‘imported from Italy’ just mean that the oil was shipped from an Italian port. It doesn’t necessarily mean that it was made from Italian olives, or made in Italy. I visited the websites of the brands represented in the report, and if they made a big song and dance about being associated with Italy then I’ve put them under “Italy”. You can’t have your cake and eat it too!
If the brand was ‘generic’ or the producer was non-committal when it came to its country of origin then I’ve categorised them as ‘Mediterranean’. The US oils that were sampled were all Californian so their “country” is labeled as CA. Hell, CA’s economy is so big then it may as well be one!
Here’s what the report means to buyers of extra virgin olive oils available in Californian supermarkets..
General Quality – Acidity Level
Acidity is a general indicator of how healthy the olives were at processing and how quickly and carefully the olives were processed into oil. The lower theacidity the better.
The report showed that the extra virgin olive oils coming out of California outshone the EU oils on this very important criteria. The green arrow on the graph above shows a typical acidity for a good quality well made EVOO. With riper oils you can add up to 0.1% to this as they typically have a slightly higher FFA, but anything over 0.35 is stretching the boundaries of high quality EVOO.
All but one of the oils sampled passed the acidity test for EVOO based on the limits set down by the International Olive Council and the USDA. This wasn’t surprising as the 0.8% cut-off for EVOO is so high that just about any oil can pass. I’ve written about this in other blog entries, so I won’t go on another rant here.
How oxidised were the oils?
One of the measures of oxidation given in the report was Peroxide Value (PV). This value is particularly useful in assessing the potential for a young oil to go rancid. So the lower the value the better. However PV doesn’t do a good job in describing the oxidative state of olider oils. The following measure that is discussed (K232) strongly suggests that many of the EU oils were actually quite old at the time of testing. So I think the peroxide doesn’t tell the entire story about oil oxidation. Despite this caveat, the CA supermarket oils generally displayed a lower potential to oxidise than did the EU oils.
The Check for Old Oil – this one always gets them when it’s done!
Finally the dead give-away! A high value for the measure known as K232 is generally regarded as a good indicator that the oil contains old oil (i.e. oil from previous seasons), so clearly the lower the value of K232 the better. In the world of supermarket oils, back blending using old oil is a pretty common practice. Older oil are cheaper to buy on the bulk market and/or producers have to sell the oil that they made but couldn’t sell in a single season. Now while some brands may not be back blending, others might blend in a small proportion (less than10%) of unsold oil from the previous season, while others might be blending in 50% of three or four year old oil. The K232 measure tells us quite a lot about what is happening in the back blending rooms.
This is where many of the EU oils are caught out. Even by their own standards, a good proportion of EU oils failed this test. All the CA oils were well under the limit suggesting they were much fresher. Incidentally, EU oils tested by independent testing agencies in other countries have also found this (but haven’t published the results).
So what’s the big deal about blending back old oil? Here’s the rub:
- By definition old oil has used up quite a bit of its shelf life outside of your kitchen.
- Generally old oil has a higher acidity and therefore it will smoke at a much lower temperature, making it less useable.
- Old oil has lower health giving polyphenols as they naturally oxidise over time.
But most importantly
- Old oil doesn’t have that fresh lively vibrant wonderful olive flavour which we pay a premium for.
As a footnote, you’ll note that I’ve always referred to the oils in the report as ‘EU oils’, rather than ‘imported oils’. The reason is, that there are many extra virgin olive oils being imported into the US from outside the EU – Australia, Chile and Argentina to name a few. Some of these nations are becoming significant exporters and in general have higher expectations as to what constitutes a quality EVOO.
RG
























